Digital Transformation

Management & Society

The research area "Digital Transformation" complements the study programs of Management, Communication & IT as well as Digital Business & Software Engineering respectively in the fields of applied research and development of practice-oriented solutions for digitalization and their comprehensive integration into practice. We work on technical, social, organisational and individual aspects in an interdisciplinary way.

In the context of digital transformation, the following aspects reflect our values and inspiration:

The secure, analytical handling of data
Ensuring the ethical management and analysis of data, prioritizing privacy, security, and the responsible use of information to benefit society while minimizing environmental impact.
The interaction of people with technical systems
Promoting fair engagement between individuals and technical systems, ensuring accessibility, inclusivity, and the enhancement of human well-being.
The design of new work environments
Creating work environments that are ethically sound, focusing on the well-being of employees and our environment.
The adaptation of work and production processes in real as well as virtual worlds
Modifying work and production processes to be responsible and sustainable, integrating practices that reduce environmental impact and promote social equity in both physical and digital spaces.

Prof. Dr. Peter J. MirskiHead of Department & Studies

If you have any questions regarding this research area, please contact us:
[email protected]

Data Analytics & Business AI

Through Data Analytics & Business AI companies are empowered to make smarter decisions, streamline operations and drive innovation. By analyzing vast amounts of data, they are able to uncover hidden patterns and insights, enabling them to personalize customer experiences, optimize supply chains, and predict potential risks. This data-driven approach fosters efficiency, fuels growth, and ultimately enhances profitability. It is not just focusing on technological advancement but rather treats data as a strategic asset that transforms how companies operate and compete in the modern landscape.

IoT Integration & Data Collection
Data Visualization & Dashboards
AI-powered Knowledge Management & Decision Support Tools
IT System Architecture Enhancement
Data Engineering, Pipeline Development & Data Lifecycle Management

IT Security & Privacy

IT security and privacy contribute to the secure handling of data and information systems, which becomes ever more relevant in the course of increasing digitalization. Specifically, we focus on the security of IoT devices and machine learning algorithms.

IoT Security
Security & Privacy of Machine Learning
Automation of Security Assessment
Encryption Technologies
Multimedia Security

Digital Interaction & Human-Centered Software Engineering

Digital Interaction & Human-Centered Software Engineering explores the dynamic interplay between people and technology in both work and personal settings. The field focuses on (1) understanding user behavior across and in specific use domains (e.g., Acceptance of Chatbots in travel logistics) and (2) designing user-centered experiences that are intuitive, engaging, and accessible (e.g., Usability of a digital pen & paper application for the Elderly). Overall, our aim is to ensure that technological solutions are not only functional, but also meaningful, impactful, and useful for their users.

Interaction Design & User Needs
Engaging & Positive User Experiences
Digital Behavior
Technology Acceptance
Human-centered Software Engineering & Development

Operational Excellence & Agile Governance

The improvement of business decisions and the establishment of stable processes in the company - considering rapidly changing technologies, frameworks and the regulatory environment - are essential design fields of operational excellence and agile governance.

Internet of Things
Smart Production
Data Integration
Audits
Compliance & IT Governance of Agile Action

Digital Communication & Next Gen Work

Digital Communication & Next Gen Work explores the transformative impact of digital technologies on communication practices and workplace dynamics. We investigate how emerging technologies shape the future of work, enhance collaboration, and influence organizational structures and cultures.